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Website tools 2020

2020 Website Trends

The essential components your website needs to stay relevant for 2020. It is important to view your website as a dynamic marketing tool. Technology changes quickly and your website can begin to feel out of touch over time. New features and styles are unveiled all the time, and the digital world moves FAST…very FAST. The frequency …
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Digital Marketing

Digital Marketing: A Decade in Review

Over the past 10 years, digital marketing has radically transformed how home service businesses develop and execute marketing strategies. The days where you could effectively reach your customers through print, radio, billboards, word-of-mouth, and direct mail are long gone. Today, and for the future, your emphasis should be on reaching new customers through the digital …
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3 Key Ingredients to a Successful Home Service Website

The Need For A High Converting Website Your website should be your hardest working and highest closing Salesperson.  Even more than that, it’s often your customer’s first impression of your business.  It’s important to clearly and properly showcase your brand and value immediately when someone lands on your site.  There are several elements that should …
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Does YouTube PreRoll Advertising Increase Brand Awareness?

Where should I spend my marketing dollars? We get asked this everyday, actually almost every strategy session with our clients.  This is the elusive, subjectively answered question that has almost all marketing professionals stumped when trying to answer it as a blanket statement across all verticals.  We need to look at every business and market …
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